Internet is changing the way we work, we sell product and services, avail the opportunities, contact with each other and more. It has taken over almost everything and have become the part of our daily life,personal as well as professional. With everyone joining the queue of internet users who actually believe it to be a genie solving their problems, getting their work done in a blink or say takes comparatively lesser time than human beings, the horizon is actually expanding for us all.
More and more people are making a shift and becoming the part of the online world availing the opportunities it provides. Talk about businesses, even those vendors with their stores are getting their websites created to sell their products online as well as offline. Has any product or service or a great idea to be implemented in the nearby future? Ofcourse you would have to get an impactful website designed.
If you are a designer or the one who is hiring a designer to get the website designed for your business, then this article of mine is for you. The topic of discussion for today is how to use images while designing a website. Call it tips, suggestions or reasons you need images, the answer would be the below listed points.
Read on to know why are the images important for business websites and what impact these leave on the viewer and what will happen if you underestimate the impact images leave on viewers. To be precise, these are the tips to use images on the web designing. However,I won’t limit it to tips as I have already mentioned.
1. Selection Of Images
If you are in the travel business obviously images related to other things shouldn’t be picked. I mean you need to know your niche and select the images accordingly. I mean you need to be really cautious while picking up the images which you plan to use in your web design. If you are designing a website for say beverages store, then you need to look for the related images and select the best image.
2. Effective Images
See to it that the images you plan to pick will increase the appeal of the product/service. It shouldn’t be blur instead visually soothing, it leaves an impact on the consumer, and they are able to relate with it. Besides image you select should convey the right message.
3. Placement Of Images
This point is really easy to understand. Once you have selected the image to be used see to its placement. The image should be so placed that it is physically close to the text that refers to it. When I talk about a single image, it applies to all the images. Don’t be mistaken in terms of placement thereby leaving users bugged up by scrolling up and down trying to find the image that goes with what you are talking about.
4. Image Size & Resoultion
Now this one is one of the all points to be kept in mind. Images speak thousand words and if the image is blurred, or the size is so adjusted that it is not leaving a good impact on the viewer, you entire efforts will go down the drain. I mean, who would want to see images that are not pleasing instead blur or shrunk or anything of that sort. We all know that small image files take less time to load and don’t slow down the website leaving the viewer frustrated.
Using small images has additional benefits in terms of hosting expenses. Small files require less bandwidth, leading to help you avoid extra expense with website hosting that would otherwise prick your pockets hard. Also, take care of the proper resolution of the image you put up.
5. Add Titles
Adding titles to your images is a step that will lead to favorable results. Firstly, this way you provide search engines and screen readers relevant information about the image letting them effectively index and relate your images to internet searches. Besides, these enable browsers to display the descriptive information as a tooltip. So, it is suggested to use images, text and titles which are relevant and pretty informative.
6. Establishing Trust
Last but not the least, the images you put up there on the website design should be able to establish trust, spread good vibes, leave users impressed. There is no need to deck up the images unnecessarily, instead we suggest you to keep it simple. Include security elements, contact information and clearly-spelled-out guarantees and policies to build trust with the consumers.
Designing is a creative art, and with little tips and tricks you can bring the ball in your court and get amazing results. For the final words, I would like to put it this way that the images play a vital role in leaving an impact on the viewers.
So, ensure while getting the website designed or designing a website for yourself/clients you keep the above listed tips in mind to get good response for your efforts. Stay tuned in till we come up with more stuff for all you designers and developers.
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Rajni Setia is the Mass Communication Post Graduate with keen interest in online media, web designing, and development. She loves exploring new possibilities in designing and development; sharing the same with others.